GMROI (Gross Margin Return on Inventory)
Gross margin generated per unit of inventory cost invested.
Definition
Gross margin generated per unit of inventory cost invested.
Why it matters
GMROI links margin and inventory investment, so it shows which products actually earn their space and cash.
Formula
GMROI = Gross Margin / Average Inventory at Cost
Example
Gross margin 3M with average inventory at cost of 1.2M = 2.5.
How to interpret it
Above 1.0 means the inventory returns more margin than it costs to hold in stock. Compare within a category, never across very different ones.
How to improve it
Improve margin mix, reduce coverage on low-return items, and rationalise the long tail.
Common mistakes
Judging every category against one target when turn and margin structures differ fundamentally.
Related KPIs
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